Ich habe leider den Linkgeber vergessen, weil der Tab einige Tage offen wartete, von mir gelesen zu werden. Dieser Artikel mit dem passenden Namen „The Titanic Deck Chairs Moment“ ist lang, aber ultimativ lesenswert. Er beschreibt, wie Nokia in Person von CEO Stephen Elop in den letzten Jahren quasi alles falsch machte, was man falsch machen kann.
Before the Elop Effect there was no ’strength‘ that Android or Apple had in retail. You walked into any telecoms retail store on the five continents where Nokia did well […] and there were stacks of Nokias and the retail staff ran at you to sell you.. a Nokia! Nokia was famous for dominating the retail environment. Not just competitive, dominating it. This was regularly listed as one of Nokia’s biggest strengths, when analysts wondered, how could Nokia, with clearly older technology smartphones on Symbian, outsell Apple by 2 to 1, and Samsung by 3 to 1 globally? Yes, that is true. As recently as 18 months ago, Nokia was outselling Apple iPhones – I mean yes, Nokia smartphones, Nokia Symbian based smartphones – were outselling all iPhones by 2 to 1. More than 2 to 1 in fact. And all Samsungs by 3 to 1.
Seltsame strategische Entscheidungen und Personalumbesetzungen. Windows-Phones und die oeffentliche Ankuendigung, Skype toll zu finden (was die Netzbetreiber voellig vorhersehbar nicht toll fanden). Und nun dazu: Massive Entlassungen. Der Artikel bemaengelt explizit die Schliessung des Standorts Ulm, und damit den Abschied von alternativen Handset-Betriebssystemen.
The layoffs in some offices including closing Ulm in Germany means the end of the Meltemi project and the end of the Linux and open source dream at Nokia. Meltemi was the sister OS platform to MeeGo, as a Linux based smarpthone operating system, but designed for ultra low cost handsets, to help Nokia migrate from S40 and S30 based ‚featurephones‘ to smartphones, in the under 40 Euro/50 US dollar price range. This is a price point where Windows Phone cannot reach.
Lange Lektuere, aber lesenswert.